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EXPO 2024: Growth Through Innovation
Glynn Godwin | Jul 2024

At Ashfield MedComms, our experts work together to make extraordinary science as engaging as possible. With busy HCPs inundated with more information than ever, it’s vital that we, as communication experts, explore at the latest creative and digital techniques to understand our audience and connect them with meaningful content.  This July saw our biggest EXPO yet, with focus on growth through amazing innovation in the space of creative and digital.

Another brilliant year with great conversations, excitement, and enthusiasm to keep advancing our communications. If you couldn’t make it, or would like to watch the virtual sessions again, see the links below with contact details of everyone involved, to carry on the conversations.

EXPO Data Insights

To show the importance of data collection, we demonstrated a creative way to capture valuable insights from your event by having data touchpoints across EXPO. From the stands visited, to people’s favourite pizza topping, we acquired lots of data to inform future meetings and make them perform better for you.

These data were captured in a live data dashboard as well as a live word cloud.

Data dashboard

Word cloud

 

VIRTUAL SESSIONS:

Please note, the content below is for internal use only, unless otherwise stated.

//Return on ideas

  • Discover the power of an idea.
  • See how unique strategic concepts are essential for achieving clients’ objectives and raising revenue.
  • Harness the power of AI to bring ideas to life in a richer way than ever before.

Presenters/Key Contacts:

Rob Gale, Whitney Sherratt and Staci Hocknell

Get in touch Harness the Power of ideas

 

//Next Level Symposia

  • Elevate your client events with next-level symposia.
  • We are showcasing innovative ideas that promise higher value and lasting impact.

Presenters/Key Contacts:

Angela Audsley-Hickie, Lottie Newall-Smith and Geri Aleksandrova

Get in touch Discover Next Level Symposia

 

//Immersive Digital Experiences

  • Explore a new realm where advanced motion techniques blend with cutting-edge technology and interactivity.
  • We will demonstrate how to engage audiences and capture data to support omnichannel strategy.

Presenters/Key Contacts:

Chris Harrison and Chris Murphy

Get in touch Enter our Immersive Digital Experience

Get in touch View the interactive demo (shareable with clients)

Get in touch Explore the NFC demo (shareable with clients)

Get in touch Try the Quiz Game demo (shareable with clients)

 

//Powerful Presentations

  • Discover the latest presentation approaches that bring complex concepts to life.

Presenters/Key Contacts:

Robbie Macoy, Randy Lockett, Samuel Berndt and Freya Nicolaysen

Get in touch Watch the PPT show reel

Get in touch Explore the PPT Interactive Deck

 

//Measuring Performance…Why Should You Care?

  • See how a more focused approach to measurement can result in revenue growth with your clients.

Presenters/Key Contacts:

Ben HornerLizzie Clarke and Becky Wild

Get in touch Discover the benefits of measuring performance

 

//Data Transformation

  • Discover our enhanced data visualisation offering – bigger, better, and more advanced than ever.
  • See our real-time interactive data demo and uncover how we can elevate your data.

Presenter/Key Contact:

Sean Taylor and Becca Fox

 

If you have any questions, queries or suggestions for future EXPO topics, please get in touch with Kellie Parker.

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  • Creative concept
  • Pitch or proposal
  • Print project
  • Digital project
  • Image licensing
  • Something else
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Alternatively, View the whole team
Hannah Tooth
Creative Planning Manager
Whitney Sherratt (Maternity Leave)
Creative Lead
Jake Johnson
Senior Designer
Lottie Newall-Smith
Creative Artwork Lead
Freya Nicolaysen
Presentations Designer
Alex Ford
Creative Operations Lead
Abi White
Associate Creative Director
Hannah Magill
Creative Artwork Lead
Geri Aleksandrova
Senior Creative Artworker
Danielle Greaves
Creative Artworker
Robbie Macoy
Presentations Lead
Zoë Dixey
Creative Planning Manager
Staci Hocknell
Senior Concept Designer
Pete Dewhurst
Senior Creative Artworker
Sam Berndt
Presentations Designer

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